For the first time in the history of the Dutch TT circuit motorcycles and cars sharing a revolutionary racing past ...
In 2002 LDP guides French tobacco company Altadis towards the Dutch TT title sponsorship with the cigarette brand Gauloises. It would become the last major title sponsor for the Dutch Motorcycle Grand Prix as in 2006, new legislation prohibited tobacco advertising and promotion.
During these years LDP is also responsible for the company's sponsorship of Dutch Dakar ace Jan de Rooy, who makes his comeback in rallying together with his son Gerard. LDP organizes travel, merchandising, media and promotion.
